PhysioDriver aims to become the No. 1 provider of mobilizing equipment in the world by helping individuals to maximize physical potential, by offering innovative equipment designed to increase and maintain physical mobility and flexibility.

MISSION

Provide mobilizing and fitness equipment, that enables everyone from the enthusiastic beginner to the professional athlete to get the best results and most enjoyment from their physical activity.

We are dedicated to active lifestyle, sports and wellness. We believe that the right mobilizing and fitness equipment is the key to making sports and physical exercise more fun, enjoyable and effective. We provide athletes at every level with the tools they need to get the best results and most enjoyment from their physical activity.

At the core of our business is the understanding of the biomechanics of sports activity. In addition to this, our primary drive is setting and achieving targets, moving beyond our limits both in life, business and technology, thereby enabling people to unleash their physical potential in sports and increase physical well-being.

GOAL
Become the world’s leading mobilizing equipment supplier, recognized by customer and competitors by our excellence in operations and innovation.

STRATEGY

Our strategy is based on understanding and focusing on the biomechanics of sports. Improving physical performance and decreasing injuries will enhance enjoyment as well as increase awareness of the importance of physical and mental well-being. This focus will support the future growth potential for the mobilizing and fitness equipment industry.

We intend to achieve our challenging goal of becoming the No. 1 mobilizing equipment company in the world through a consumer-focused product strategy, strong brand, innovative research and product development, first-class customer service, and an efficient supply chain.

Global
Our organization, operations and commitment are all focused on building PhysioDriver into a global brand.

Extensive sports portfolio
Provide equipment for rotation intensive activities - winter and summer, indoor and outdoor, individual and team.

Game improvement products for active sports participants
We are specialists in equipment design and utility. We design and manufacture the industry's best products. We continuously roll out technologically advanced game improvement products that meet consumer needs. The expertise and experience of top athletes is a cornerstone of our product development. Collaboration with raw material suppliers also generates new types of solutions for our equipment.

Customer service and supply chain management

Our portfolio and brand are supported by a strong supply chain that guarantees our customers first-rate service in all product categories and market areas. Thanks to our extensive sales and distribution network, we can bring new products to market simultaneously all over the world.

We continuously develop our operations in collaboration with our partners. We offer the right kinds of products and services to ensure optimal efficiency in the sell-through of products from the trade to consumers. Our experts serve the whole spectrum of sports retailers from specialist stores to large chains.

Effective supply chain management enables us to boost profitability and improve working capital efficiency.

VALUES

In our work, we are guided by PhysioDriver's values, which guide all of our employees around the world.
Success in competition requires determination to win, team spirit, and teamwork.

Determined to win
Good performance is our core value. Financial success enables continuous development of our brand and products. Determination to win encourages a strong work ethic and high-quality performance.

Team spirit
We believe in team spirit and teamwork. We want our team to consist of strong individuals who support our common goals.

Fair play
We follow the rules. We recognize and seek to remedy our faults.

Innovation
The prerequisite for development is innovation, and the prime method for innovation is to always question the ways we do things.

FINANCIAL TARGETS

Our goal is profitable growth. Good profitability enables investments to be made in product development and marketing, which are essential for the achievement of global leadership in the sports equipment market.

In our day-to-day operations, our primary focus is to achieve organic growth on the back of the development of innovative products, effective marketing, good customer service, and an efficient supply chain.